About
Brightside Philanthropy is a dynamic, woman-led business specializing in innovative fundraising solutions and educational programs for non-profit organizations, associations, and fundraising consultants worldwide. Our signature offerings include research-based speaking engagements and customized thought leadership for the philanthropy sector.
Brightside Philanthropy's holistic approach combines humor, academic rigor, and extensive sector experience, ensuring that our clients receive the latest in philanthropic insights and practical, actionable strategies.
At Brightside Philanthropy, we're committed to demystifying the science of fundraising, bringing contagious enthusiasm to the field, and offering tailored solutions that drive impactful change. Our mission is to inspire and equip fundraising professionals and organizations with the knowledge and confidence needed to excel in their philanthropic endeavors.
Anna Schlia is a Ph.D. student at the University of Rochester studying Philanthropy and Education. Through her work as a consultant, frontline fundraiser, and researcher of donor behavior, Anna brings an understanding of the intricacies of nonprofit institutions and the individuals who support them. As a fundraiser with 18 years of experience, Anna excels at principal and major gifts, crafting collaborative proposal strategies, building effective programs, and leading solicitation teams to success.
Anna is a recognized presenter in the fundraising arena on topics related to donor motivation, fundraising ethics, and research-based stewardship practices.
Anna holds a Masters of Education in Institutional Advancement from Peabody College at Vanderbilt University and has a B.A. from Loyola University New Orleans.
She lives in Rochester, NY with her family and volunteers with the Alliance for the Great Lakes.
Podcast Appearances
The Development Debrief with Kathryn Van Sickle
Episode 137- Anna Schlia: Providing a Framework
Kathryn Van Sickle and Anna explore academic research in the field of fundraising. We dig into donor motivation and ways scholarly research can help provide a framework and clarity of thinking. Listen to the Episode
Episode 2 - Academia’s Misconceptions Can Hurt Your Bottom Line
Brent Grinna and Anna discuss the research that is changing her perspective on advancement and misconceptions of the field by academia. Listen to the Episode
EP #129: Effective Philanthropy with Anna Schlia
Anna joins Bob De Pasquale in a conversation about some of the challenges of philanthropic giving. Knowing where to give can be even harder. The good news is that there are more resources than ever before to help you live out your generosity. Listen to the Episode